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IWC Schaffhausen Now Open at Aventura Mall
May 8, 2025
Time flies—especially when it’s Swiss-made. An icon in Swiss watchmaking, IWC Schaffhausen has opened at Aventura Mall. The newly opened boutique offers a refined and immersive entry into the world of horology, where cutting-edge innovation meets superior craftsmanship with the legendary watchmaker known for blending precision engineering with effortless elegance.
IWC’s newest boutique embodies the brand’s signature design aesthetic with sleek modern lines, rich dark wood tones, and a seamless open layout that invites guests to discover. The space includes a hospitality lounge where guests can explore IWC’s engineering marvels, dive into the brand’s storied history, and enjoy personalized service from the brand’s expert advisors.
The boutique, located on the Upper Level, is home to IWC’s celebrated timepiece collections, including the Portugieser, Pilot’s Watches, Portofino, and the recently launched Ingenieur. Guests can also indulge in limited editions and exclusive in-store only models–each piece a testament to the brand’s 150+ years of ingenuity and precision.
Founded in 1868, IWC Schaffhausen is globally recognized for marrying meticulous Swiss technology with American pioneering spirit. The brand continues to lead in sustainability, utilizing responsibly sourced materials and advanced case engineering, including Ceratanium® and titanium aluminide.
Visit the new IWC Schaffhausen boutique on the Upper Level and experience the legacy of Swiss watchmaking — precision, heritage, and innovation, now ticking at the heart of Aventura Mall.
