Culture. Style. Taste.
Culture. Style. Taste.

How Luxury Brands are Personalizing Your Look

In a world where brands risk overexposure on social media and its pundits and the procurement of “must have” items seems more subject to standardization than ever before, the art of personalization comes as a much needed relief to the homogenized ideas that can sometimes rule over the style ecosphere. Enter personalization services that lift “same old” into “one of a kind!” At the Aventura Mall the number of options that help you achieve that unique perspective is definitely growing. From hats to coats, cookies, and kicks, stamping your own take on trends across a big range of items has never been easier nor so welcomed.


Championing the idea of self-expression, Alessandro Michele hands over the design reins to his legion of fans, courtesy of the Do-It-Yourself service. Symbols, including a bee, daggered heart and kingsnake are used in embroidery ranging in different colors and materials that is affixed onto the sleeve of knit or shirt. As interesting outside as it is on inside, colorful printed silks are available as personalized offer as tailoring linings. Most personal of all options, initials can be appliquéd onto bombers, leather jackets and the Ace sneaker.

Gucci Fashion


At Burberry Bespoke, the art of singularity comes in different shapes and sizes. In the monogramming department, expert specialists can add a custom motif of up to three characters onto an item through intricate embroidery, engraving or foil embossing. At many of its flagship locations, brand’s stalwart sartorial star, aka the Burberry trench, can be customized by way of embroidered monogramming and vintage check linings.

Burberry Fashion


The incredibility rich world of Louis Vuitton has long offered an opportunity to personalize its line of offerings. Its leather goods are the ideal canvas for initials, stripes and design elements inspired by the love of travel, emblems and zeitgeisty logos. Likewise, its jewelry trove offers a deeply meaningful way to connect with fans by way of personalized messages engraved within its design. Joining this fabulous roster of possibilities is the newest idea: monograming the refillable perfume bottle or its travel case.

Louis Vuitton


It goes without saying; at Nike’s first Rise Concept store in North America at the Aventura Mall, customization takes on a sportier spirit. The Nike By You station extends the opportunity to personalize shoes and apparel with adornments that include iron-on decals, patches and shoelry .— aka jewelry for your shoes!

Nike store at Aventura Mall Miami


Recognized as the ambassador of the Parisian macaron, Maison Ladurée is also the inventor of the French tearoom and is the heir par excellence to a culture and art of living. With that said, even this perfection in form of a small confection can be improved. With its sophisticated printing system, Maison Ladurée can recreate any image or text using a bespoke food coloring and precision prints for a lasting impression in the most gourmand of ways.



It takes all of two weeks to create and receive a personalized Lacoste polo shirt. Consider the subtle detail of your well-placed initials, the choice in limited edition crocodile logo or the striking expression of a mix of your favorite colors. On occasion the brand drops limited collections that take the DIY direction to another level, thanks o color patching, tracing and the like. More of a bag person? Select your favorite style from the Lacoste’s L.12.12 and Anna collections and give it a singular polish with the font of your choice and location for your initials.



It would make sense that Apple’s line of products makes the perfect candidate for personalization. After all, everyone’s favorite consumer electronic company was built on the user-friendly and “make it as you like it” line of thinking. Tap into your gadget geek and trick out your AirPods, AirTag, Apple Pencil, or iPad with a sense of personal expression that includes engraving of emoji, names, initials, and numbers.



Boasting a 200-year experience in tailoring, Brooks Brothers takes the personalization game to another level. At the disposal of those interested, individualized service draws from 16 shirt collar styles, 10 cuffs, and 11 monogram colors. That plus more than 150 premium suiting fabrics with more than 80 customizable details.

Brooks Brothers


Make use of the engraving service at this Maison synonymous with keepsake jewelry. This service makes the unthinkable possible by turning every of its special pieces into an unforgettable gift. Elevate Cartier’s statement offerings by personalizing your Love bracelet of Tank watch with engraved name, initials or a date.

Cartier Aventura Mall


To board the personalized bandwagon Fendi curated a sartorial experience like no other. This particular model of the iconic Baguette comes with a set of cotton threads in different colors, needles and a thimble to make your own embroidery and personalize your bag in an absolutely unique and very crafty way. The openwork cotton shoulder strap and removable handle allow it to be worn cross-body, on the shoulder or in the hand.

Fendi Aventura Mall


The Grand Dame of ultra-luxury, at Hermes personalized service extends to two iconic Hermes models of small leather goods. Select the exterior leather from two emblematic leathers and 16 colors to imagine a two-tone coin purse made to measure. For the final touch, choose a message – initials, date – which will be stamped on the leather.

Hermes bag

Visit to find all your favorite brands that feature personalization services.


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