Magic of Diamonds
The revered catwalker shares the screen with Cartier’s panther as Elson channels Marilyn Monroe, lending her vocals in a modern take on Gentlemen Prefer Blondes and The Seven-year Itch.
In the charming mini-film the dripping-in-diamonds Elson shines among iconic Parisian landmarks, luring handsome suitors, who adorn her with rings, necklaces, bangles and crowns. She manages to escape the pursuit ending up alone on a Ferris wheel proving that diamonds are indeed a girl’s best friend.
These brilliant stones may well be synonymous with the Maison Cartier, which, over the decades, has helped define diamonds’ prestige. In 1910 Pierre Cartier sold the notorious Hope blue diamond to Evalyn Walsh McLean. And in 1969 Cartier paid a then-record million dollars for a 69.42-carat pear sparkler, which was bought by Richard Burton for Elizabeth Taylor, who knew a thing or two about diamonds’ bewitching power.
Images and video courtesy of Cartier