As part of its ongoing Red Tag series, Diesel has announced its next collaborator: London-based streetwear label A-COLD-WALL*. Designed by Samuel Ross, A-COLD-WALL* produces conceptual streetwear, rooted in the designer’s socio-political and cultural commentary.
Diesel’s Red Tag series, in collaboration with fashion business accelerator Tomorrow London, is giving emerging designers a platform to launch capsule collections derived from Diesel’s archive of timeless denim. In 2018, the Red Tag series produced Diesel collaborations with Shayne Oliver of Hood By Air and Glenn Martens of Y/Project. This year’s roster has proven to be just as impressive, with the May release of Gosha Rubchinskiy’s GR-Uniforma capsule, and now A-COLD-WALL* arriving in November.
Samuel Ross of A-COLD-WALL and Diesel founder Renzo Rosso
Diesel founder Renzo Rosso issued a statement in tandem with the collaboration announcement, applauding Ross’ aesthetic and technical approach to streetwear. “Diesel Red Tag is the highest expression of our collaborations strategy, the one which taps into the newest generation of creative, disruptive and iconoclastic designers who interpret our world, and particularly our denim DNA in the most modern way, for the worldwide fashion community,” he explained in a release. “I have been following Samuel for a long time, I just love his innovative vision of sportswear, and I am very pleased to have him as the newest contributor to this project.”
Diesel is located on the lower level, Bloomingdale’s wing.