Culture. Style. Taste.

 

Culture. Style. Taste.

Aussi Flow : Camilla Opens at Aventura Mall

Aussi Flow : Camilla Opens at Aventura Mall

 

Australians are known for many things… Bondi Beach and the Hemsworth brothers. In the last few years, Australian fashion brands have emerged as another strong export, with a sartorial vernacular that is feminine, strong and altogether very wearable. Known for bespoke kaftans and dresses,  Australia’s leading bohemian luxury fashion label CAMILLA checks all those boxes and to the delight of local boho loving Miamians, it is setting up shop at the best shopping mall in South Florida.

CAMILLA’S Tented Temple features the brand’s new concept redesign which will set the tone for future CAMILLA boutiques around the world. The selling space will showcase the full CAMILLA lifestyle offering, which includes women’s, men’s, children’s, accessories, shoes, swimwear, and home.

Each store is unique in that they are individually adorned in distinct bespoke pieces handpicked and collected from Franks’ own travels. The Tented Temple best represents Camilla’s artisan quality and adventurous heart, weaving unexpected materials, textures and forms together. The collection sits beneath a handmade tent with trims/tassels from Shimshal Pamir in Pakistan and will house a vintage camel cart from India & adorned leather suitcases.

Created and overseen by Camilla Franks, the kaftans and flowy dresses have a strong following among the Hollywood IT set that includes, Beyonce Oprah, Olivia Palermo, Kate Hudson, Georgia May Jagger, Lily Eldridge, Elle McPherson, Miranda Kerr, Shanina Shaik, Naomi Watts to name just a few. But beyond the bold name stars who have embraced these flowy frocks big on bold and punchy prints, the brand has gained a loyal following of men and women who seem to respond to the lifestyle these creations seem to evoke.

“My vision is to awaken the adventurous spirit that resides within all us because we believe that everyone has a right to experience freedom and feel joy, “ explains Franks. “We embrace all walks of life, as we believe it is everyone’s right to feel beautiful no matter their age, shape or race.”

 

Beyonce wearing CAMILLA

 

CAMILLA has captured the imagination of the world with its vibrant and bespoke bohemian lifestyle offering. Camilla Franks is a celebrated Australian designer and artist who launched her namesake brand fourteen years ago. Each CAMILLA piece is infused with a story, the destination, and adventure of Camilla’s of the beaten track travels. These unique and quite often, intimate encounters unite to inspire a story or a moment to craft a CAMILLA print collection.

LA FLEUR LIBERTINE, the AW19 collection from Camilla Franks’ namesake label is a joyful celebration of French culture, seduction and joie de vivre as observed by designer Camilla Franks on her travels through France’s Paris, Avignon and the Cote d’Azur.

Hero garments of the collection feature high-fashion statement jacquard coats with fur collar and trim, ornate maxi dresses with tiered lace panelling, petite playsuits, camis, and shorts taking cues from nineteenth-century boudoirs, statement tassel-trimmed kimonos inspired by backstage at the cabaret, baroque patterned embroidery across open-back mules and elevated one-piece swimsuits inspirited by old-world corsets.

The LA FLEUR LIBERTINE collection, among other pieces, will be available to purchase at CAMILLA Aventura Mall from April 2019. Join the CAMILLA Angels in store on April 18 to celebrate the launch and be treated to bubbles and sweet treats.

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