Style
A Legacy Reimagined: FENDI Celebrates 100 Years of Style
October 22, 2025
This year, FENDI marks a milestone that few fashion houses can claim: one hundred years of unrivaled craftsmanship, creativity, and Italian sophistication. Founded in 1925 by Adele and Edoardo Fendi, the Roman maison has become synonymous with timeless elegance and modern innovation. Now, as Silvia Venturini Fendi ushers in the brand’s next century, the FENDI 100 campaign celebrates both its storied history and its bold vision for the future.
The Spirit of the Times
For Silvia Venturini Fendi, the anniversary is not a nostalgic rewind, but a reflection on the evolving essence of FENDI itself. “FENDI reminds me of the future,” she says—and that sentiment infuses every stitch, silhouette, and story of the Fall/Winter 2025–2026 collection.
Presented in Milan’s new Spazio FENDI, the show reimagines the brand’s origins, drawing inspiration from the historic Roman atelier where the five Fendi sisters shaped a legacy of glamour, wit, and innovation. The collection transforms those memories into motion—an artful balance of irony and sensuality grounded in impeccable tailoring.
From flared coats that double as dresses to sculptural skirts that sway like architectural forms, the FENDI 100 collection is a masterclass in movement and modern elegance. Cocooning outerwear wraps the body in soft, voluminous shapes, while sharply tailored blazers and trousers ground the collection in precision. Layering becomes an art form: flowing capes over structured jackets, leather corsetry atop oversized knits, and asymmetrical draping that blurs the line between strength and softness.
Textures play a starring role. Faux furs and shearlings echo the opulence of traditional Roman luxury, while supple leathers and satins offer tactile sophistication. Embroidery, quilting, and tonal pleating introduce depth and dimension, with subtle metallic accents catching the light as models move down the runway. Every stitch speaks to FENDI’s obsession with craftsmanship, balancing heritage techniques with forward-thinking innovation.
The color palette mirrors the eternal city itself: muted laurel greens and graphite grays evoke Roman stone and shadow, while terracotta, scarlet, and dusty rose capture the warmth of a city at sunset. Highlights of gold, bronze, and mirrored detailing punctuate key pieces, reflecting light and life as they move—an homage to the vibrancy and resilience of Rome.
Accessories are fully integrated into the narrative of motion. Footwear ranges from sculptural boots to delicate strappy sandals, each engineered for comfort without compromising elegance. Belts, gloves, and headpieces echo the collection’s architectural lines, while scarves and capes flutter in fluid counterpoint to structured tailoring.
Icons Reimagined
No FENDI story is complete without its icons. For this centenary, the house revisits its handbag heritage with a modern twist. Women can find reimagined classics like the Spy Bag, Peekaboo, and Baguette, each updated in luscious shearling, mirrored embroideries, and soft suede. For men, the FENDI Lui duffel redefines masculine ease with Italian precision.
The collection’s jewelry, designed by Delfina Delettrez Fendi, reflects the house’s mastery of form and detail—snakelike chains, chandelier earrings, and obelisk pendants shimmer with movement, echoing FENDI’s legacy of artistry. Even the accessories honor the brand’s commitment to craftsmanship and sustainability, incorporating upcycled materials in whimsical charms and details.
The Future Is FENDI
As FENDI celebrates a century of unparalleled craftsmanship, the centenary collection stands as both tribute and manifesto, honoring a rich Roman legacy while embracing the bold possibilities of tomorrow. Every silhouette, texture, and accessory tells a story of movement, innovation, and enduring elegance, proving that FENDI is not simply a fashion house, but a living, breathing celebration of creativity. With one foot rooted in history and the other stepping confidently into the future, FENDI invites the world to witness a century in motion, and to imagine the next hundred years of timeless style.
Explore FENDI’s centenary collection at the FENDI store, located on the Lower Level, where a century of style meets the spirit of tomorrow.
